Media Buying

Media Buying

Our Media Buying Service specialise in media strategy, media planning, media buying and brand communication – factors that are integral to business growth and development. We specialise in servicing both advertisers and agencies, using senior experienced media consultants and strategists.

M2C recognise the need to understand your business and become immersed in your marketing goals. Our task is to achieve a positive return on investment. We’ll choose the most efficient media channels for positioning your brand and maximising your presence in the Chinese market, while taking care of all campaign planning and buying.


Buying media is not always about reaching the most people, it’s about reaching and motivating the right people.

Strategic media planning and effective media buying starts with RESEARCH. We delve into all quantifiable aspects of our clients ‘target audiences and they benefit from:

  • A more thorough understanding of media placement recommendations;
  • Stronger confidence in our recommendations;
  • Better response to advertising campaigns;

Planing media insightfully

We start the planning process with an open slate. Add target audience and media research, plus market/industry expertise to entrench ourselves into the lives of clients’ target audiences. We set message delivery goals, evaluate seasonality, media environment in relation to messages delivered, the changing media landscape, cost efficiencies and budget allocations to develop inventive media planning strategies.

Buying media wisely

Successful implementation of media strategies is the core of successful media buying. We structure optimal buys in less time, negotiate hard for our clients, but play fair with our vendors. Plus, we negotiate value-enhancing opportunities and promotions that stretch media exposure for our clients.

Traditional & Digital Media:

  • Print
  • Digital/Online
  • Direct Mail
  • Television
  • Radio

Contact Marketing2China for Sales or Support

Sales Enquiry

Contact Numbers:
+61(07) 5661 4518

Service Support

08:30 - 17:00
Australian Eastern Standard Time

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